When Lt Aaron Lewis was killed in action in December 2008, friends and family rallied together to create the Aaron Lewis Foundation - an Essex-based charitable organisation committed to supporting local and military charities through sporting & social endeavours.
As official partner to the foundation, Braan was asked to create the visual identity.
Beginning by creating a monogram of Aaron's initials and then incorporating the commando dagger and shield, the identity firmly represents Aaron's military background that can easily be incorporated as a sports crest.
The logo is supported by two colour palettes - green and gold (representing the military), and maroon and gold (the colours of Aaron's hometown rugby club, Westcliff).
Since it's inception, the Foundation has raised over £200,000 for Essex-based military and social causes via annual rugby tournaments, partnerships with local businesses and individual fundraising efforts.
Braan has been responsible for designing and creating the Foundation's website (which receives over 5,000 unique visitors every year), all marketing material, official rugby and cycling jerseys and promotional material for the annual flagship event the ALF10s.